Omaha Printer Lands First U.S. Install Of FujifilmâS New J Press 750S
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Background
In Todayâs Competitive Landscape, one of the secrets to sustainability is being able to deliver what your clients expect, when they want it. This is the kind of promise that Mark Wright and his team at Wright Printing stand behind with every job.
And for a company that has posted double-digit growth over the past two years, the devil is in the details, which includes a heavy dose of top-notch customer service and an equipment portfolio designed to match expectations with commitment. Wright credits his companyâs impressive growth streak to inkjet, especially its lineup of Fujifilm J Press digital presses. Included on that list is the new J Press 750S.
The Omaha, Nebraska, printer became the first in North America to install the new generation digital inkjet press, which joins two existing J Press 720S presses. âInkjet is the way now, and into the future,â Wright says. âIf youâre going to be making an investment, I cannot understand why youâd be investing in offset.â
Known as âJet Pressâ outside of North America, the third generation J Press 750S takes the core technologies of the J Press 720S and raises the bar with a keen focus on improved productivity and greatly enhancing the ROI; the J Press 750S is the worldâs fastest production inkjet press.
âThe J Press 750S has been a real victory,â Wright says. Leading the way, the J Press 750S combines all of the best qualities of offset, such as durability and reliability, while incorporating the newest leading technologies and benefits of digital inkjet technology to achieve a quality level that outperforms offset.
âWhen clients look at the output, they say, âOh thatâs offset,â and I proudly tell them, âNo, itâs not,ââ says Wright. âWe proof on the J Press 750S expands options for us. Increased run lengths result in outputting higher volumes of work, with uptime near 97 percent. Itâs amazing.â
Color Consistency
Throughout his 50 years of industry experience, Wright knows color consistency for todayâs brand owners is critical. As the Wright team has found, with the J Press, color variation is not an issue. âWith our J Press lineup, we operate three shifts, five days a week, all-process color, on 128 different stocks,â Wright says. âThe colors do not vary, color consistency with the J Press is second to none. Itâs the truth.â
That is an important distinction to make when your customers know how important color is to the job at hand. âWhen clients tell us, âThis is a critical color and we need a better solution,â with the J Press we can guarantee the output will look the same, start to finish, job to job,â says Mardra Sikora, CEO of Wright Printing. âItâs a tremendous selling point.â Cowles says he can run the same job on all three presses and match them today, tomorrow and in the future.
âThe first sheet out is the last sheet out, because we take that sheet and we set it right on top of the load, and we send it with the job, because itâs perfect.â
Coating Not A Requirement
For 40 years Wright says he had to talk his clients into coating. Today, he has to talk them out of the process. âIn the past with offset it was always necessary to coat the sheet because we were going to bend, fold, spindle, etc., and the reason we would add a coat is because with offset, the ink would scuff,â Wright says.
âThe high quality output on the J Press doesnât require coating, so itâs much more efficient.â In the end, the J Press lineup is a great addition to the Wright team. Says Sikora, âThe J Press provides a cost-effective and high-quality solution for our clientsâ projects.”
We are experiencing new business and repeat business as a direct result of our three J Press digital inkjet presses.â Left: Mark Wright, owner, and Mardra Sikora, CEO, credit Wright Printingâs impressive growth streak to inkjet, especially its lineup of three Fujifilm J Press digital presses.